Hello Armenia: Syrian-Armenian Gevorg Handcrafted Jewelry for Kim Kardashian and “System of A Down”
Syrian-Armenian Gevorg Doshoghlanyan is offended when his silver made jewelry is called a craft, he says it’s an art, a unique branch of art. “Where have you seen that the ornaments, unique designs, the strive for perfection and endless imagination are called a craft. This is aesthetics , a unique approach. This is an art, “says Gevorg adding that it’s not an easy task to vivify metal.”First you have to love, love hard, live your work and get pleasure from it,” Gevorg said in a conversation with “Armenpress”.
He recalled seeing many difficulties while moving from Aleppo to Yerevan such as evil, technical problems, disappointment, but he always believed that the most powerful weapon is the power of will and the most important thing is to not give it up. “Hard-working people will always find a way out, be it in Yerevan, in Aleppo or any other corner of the world, even in the desert,” George said, adding that during three years of work he has not had any free time, had hundreds of orders and sought to express his inner world through each creation.
The main goal of Gevorg and desire is to achieve great success in the this sphere in Yerevan. In Aleppo he is known as the famous “Silversmith George”, and he hopes to achieve the same level of respect here too. That is why he deprives himself of sleep in order to create unique pieces of jewelry. “I like to be original, I prefer to be tormented rather than copy other creations. Let them copy me, but I will always create new pieces of art and be unique.” Gevorg said.
He says that he has had many famous clients during these years. He even has frequent customers who prefer to purchase jewelry only from him. Gevorg is also frequently invited to participate in exhibitions and various events.
HASMIK HARUTYUNYAN